Initio Parfums Privés
YeYe Parfums is an independent niche perfume brand specializing in creating fragrances that are distinct. They blend European and American traditions and use only the finest raw materials from around the world. "Handcrafted In-House, from Idea, to Composition, to Bottling." The brand was founded in 2007, initially focusing on home fragrances. Their first personal fragrance was EQUUS No 8 which was introduced early in 2015. SENTIERS De COMÈTES + Y.O.R.K. No 7 were launched in the Fall of 2015.
Ernesto Sanchez Bujanda, In-House Perfumer & Co-Founder, is from an old Venezuelan family with direct roots back to France. He gained years of experience in the high-end beauty and fragrance industries while living in New York City. In creating YeYe Parfums he was inspired by the histories of long established brands, some dating back several hundred years and wanted to put his (their) own personal mark on the fragrance industry.
Ryan York, Creative Director & Co-Founder, spent ten years in management with Manhattan’s premier haberdasher and an additional eight years in executive management and store design with a renowned apothecary that dates back to 1752. He oversaw the opening of 30 stores in the US and Canada and created a “pop up” store within Harrods long before they were called “pop ups”. He also has an additional twenty years of executive management and interior design in acclaimed hospitality and retail venues in Miami and South Miami Beach.
EQUUS No. 8 was inspired by a montage of the imagination and life affirming experiences while riding a horse, specifically during a magnificent ride through historic mountains with spectacular views of the Manua Kea. It features top notes of cardamom, clove, pimento berry and rosewood; middle notes of leather, saffron absolute and myrrh; and base notes of Bulgarian rose, precious woods, patchouli, Haitian vetiver, hints of feu de bois (wood fire) and white musk. EQUUS No. 8 is an eau de parfum, edp.
Histoires de Parfums