Akro East was launched in 2024, created by Olivier Cresp. A tribute to the Middle East and the scents of oud burned in that part of the world, it has notes of raspberry, oud assafi, leather and ambroxan. Akro East is an EDP, eau de parfum.
From the brand - "EAST is our addictive travel fragrance, inspired by the Middle East. Of all the five senses, none has the power to transport us quite like scent. Every now and again, it’ll hit you: a stranger’s perfume reminding you of a long-lost love, the smell of the sea taking us back to holidays past. One aroma that always takes us to a different place is that of Oud, the rare and mysterious oil that comes from the core of the aquilaria tree. Oud is an aroma that invokes theMiddle East, a place with its own idiosyncratic set of smells and flavours. So, in tribute to travel and Oud, we created EAST, perhaps the strongest and most unique of all the Akro ranges. EAST is a fragrance that’ll transport you to those grand deserts and energetic street markets whenever you’re dreaming of somewhere far away."
Fragrantica - "It reminds me A LOT of a higher quality version of the old discontinued gem "24 Gold" from Scent Story... The Raspberry amber with hints of leather is really lovely... If you had a bottle of "24 Gold" and always wondered what a niche version would smell like created with top notch ingredients then give this a sniff... It really is wonderful stuff..."
Fragrantica - "While being a fairly linear scent, East by Akro convinces with balance and class.
The overall impression I am getting is an ambered raspberry, with smoky-leathery nuances and a touch of rose. A heavy dose of ambroxan gives the fragrance a certain sparkle and staying power, while never being overwhelming. Interestingly, once East dries down, it almost feels like an airy Ombre Nomade, but maybe that‘s just me."
