Bonne Belle Midnight Musk seems to have no information. I believe it came out in the early to mid 1980s (I saw a newspaper ad from 1986 that mentioned Midnight Musk) and it is a musk scent with spicy notes and a hint of masculinity. 

Midnight Musk has been discontinued. This is the original cologne version of the fragrance.

Bonne Bell was founded by Jesse Bell, a cosmetics salesman, in Cleveland, Ohio in 1927. He named the business after his daughter, Bonne. He directed his advertising towards the youth market rather than competing with other companies. It set the company apart from others and by the mid-1980s this family-run company had annual sales of $50,000,000. Although it has nothing to do with the fragrance part of the company, it is interesting to note that Lip Smacker, created in 1973, was the world's first flavored lip gloss. Since that time more than 800 flavors have been released in more than 50 countries. The company closed just this past year (March, 2015) after a sale of a significant portion of their business. They closed manufacturing operations and 91 employees were permanently laid off. Jess "Buddy" Bell Jr. was third generation at the company. He was the son of Jess Bell who was the son of founder Jesse Bell.