Rallet Division Pfizer Styx Spell-Spinning Spray
Introduced in 1971 - Feminine
Notes: Bergamot, carnation, ylang-ylang, galbanum, iris, incense, violet, amber, patchouli, sandalwood, vanilla, benzoin, woods, musk and oakmoss
Styx was revived for the last time in 1971 by Pfizer-Coty. It was available in black bottles and was called Styx Spell-Spinning Spray. Apparently Styx Spell-Spinning Spray came in a box marked Pfizer-Coty and other times it was marked Rallet. While I'm not sure why this was done, Coty was acquired by Pfizer in 1963. Coty had previously purchased Rallet in 1926 and when Pfizer purchased Coty, they also purchased the Rallet name.
The bottle that we are decanting out of is in a white box with a red stripe that says STYX Spell Spinning Spray. The black 2oz bottle has this wording on the back: "Send your love a secret message, set it spinning through the air! Spray a cloud of Styx about you...and the magic of its vapors twine and tangle with his mind. - With Styx and a smile - he'll understand."
In a full page ad from 1971, Styx featured spells to say and things to do to make your man stay with you (as long as you used Styx). It read: “Let me touch him with my magical Styx. Styx is named for the mysterious underground river know for centuries as The River of the Unbroken Oath. So when you use Styx, do not take its powers lightly as the effect is not a fleeting one. There are seven different, hauntingly fragrant potions, each with its own spell. Commit them to memory and use as needed.”
The ad features spells like: "Styx river, Styx water, mystery double, Turn him my way, or give him trouble! Lightshine, quickshine, blind his eyes to any other girl but me. I summon the spirits, the powers that be, whisper my message, enchant him for me. Blood run hot, heart beat fast. Warm his love and make it last. Stir his heart as I stir these waters. Disturb him with my image. Take his will away, I say, make (his name) the slave of my charms.” All of these spells went with a specific Styx item and you also were supposed to follow instructions such as: “Repeat his name (spelled backwards) ten times” or “Always carry this concentrate as an amulet. When fate (and his heart) seem to be turning against you, stroke on a few potent drops and murmur the spell.” The bottom line is “Styx. The magical fragrance. It’s definitely unfair.”
Another full page ad read: "How to fight dirty. There he is! Mr. Right. Now. How do you get him? How do you make him yours alone? Well he's bigger than you, so you can't tackle him. And you just can't climb a tree and drop a net on him and carry him away. And there's an awful lot of competition out there, so you can't just walk by and wiggle your finger and expect him to follow. No, you've got to fight dirty. Really dirty. Lies? No. Cheating? No. Stealing? No. Worse. Much worse. You get Styx. Just put a little Styx Spell-Spinning Spray on you. And poof, you'll go from Sugar and Spice to something not so nice. You will have magical powers. And poor Mr. Right. He will be caught in your net. Is it fair? No, but Love never is. And that's why we've made Styx. To give you an unfair advantage. So squint your eyes. Pick him out of the crowd. And then get Styx and go after him. He hasn't a chance. Styx. The magical fragrance. It's definitely unfair."
Another ad read: “I summon the spirits, the powers that be, whisper my message, enchant him for me. Cast the spell as you apply this mist-of-Styx in a spiraling spray; ankle to knee to wrist to throat, and down around again. Now wrap your thoughts around him.”
Yet another full page ad (this one from 1972) read: "Even at Christmas, getting a guy to give you a gift can be pretty hard. Getting him to give you a magical fragrance like Styx can be next to impossible. That’s because Styx gives young women magical powers over young men. Now here’s how you go about getting Styx for Christmas. The classic hint method. Exactly how you hint we leave to your own discretion. After all, every woman, no matter what her age, has her own special hinting techniques. However we do suggest you keep one thing in mind. Magical powers, Even your bravest boyfriend will find the magic stuff a little too scary. The sure-fire fool-proof method. Borrow some Styx from a friend. Spray some on. Then when your boyfriend is totally under your magic powers and asks, “What do you want for Christmas?”, tell him, “Styx.” You’ll get it. If you don’t maybe you should get yourself a new boyfriend. No matter what way you decide to get a guy to give you Styx for Christmas, remember one thing. Getting Styx for Christmas is the best way we know of getting what you really want. Him. Styx, the magical fragrance. It’s definitely unfair."
Styx was discontinued in 1978.
We are decanting out of an unopened, boxed black bottle of the spell-spinning spray version from the 1970s.
