Jo Malone, the perfumer behind the Jo Loves brand, has collaborated with Zara on another collection of eight fragrances called the Vibrant Cities Collection featuring fragrances inspired by fashion-forward cities. This particular collection was inspired by her desire to travel during this last year, which at one point we weren’t physically able to do, so Malone used scent as an escape. “This collection takes its inspiration from our return to the pioneering spirit of travel and the discovery of the vibrancy of life again,” said Malone in a press release.
Creatively Shanghai is part of the eight fragrance Vibrant Cities Collection that launched in 2021. “Past, present and future in one breath.” — Jo Malone CBE, founder of Jo Loves. With notes of mandarin, cardamom and cedar. Creatively Shanghai is an eau de parfum, edp.
Zara x Jo Loves Creatively Shanghai Reviews
Fragrantica: Shanghai is pure love. It's a rather linear scent on my skin, with lots of fresh zingy citrus. Uplifting is the word to describe it. It definitely makes a cloudy day better!
