d'Annam White Rice was released in 2023. Created by Anh Ngo and IFF, it has notes of rice, orris, jasmine, white musk, cedarwood and tonka bean. From the brand - "A tribute to Vietnam's cultural symbol of livelihood - the white jasmine rice. Found at nearly every Vietnamese meal, the humble bowl of rice has nurtured generations. This scent presents a subtly sweet aroma, harmonizing gentle softness with the rice grain's nuttiness. As you savor it, you embrace the heart of Vietnamese culture, where humble beginnings flourish into enduring strength."
D'Annam is a fragrance brand out of Vietnam. Their fragrance inspiration is the beautiful Vietnam countryside, culture and cities.
d'Annam White Rice Reviews
Fragrantica - "While not a photorealistic jasmine rice scent, I'm absolutely in love with this. I have no idea why pandan is not mentioned as one of the top notes - if anything, this is more pandan forward than rice at times. For any Southeast Asians who are interested in gormand scents, this is definitely for you: think Kueh Salat on opening, with a very intimate drydown thats musky with some white florals. The pandan and glutinous rice dessert comes to mind immediately, and it's a nostalgia bomb. "
Fragrantica - "I believe the surest alternative to experience d'Annam's creation is to take a plunge into a bag of uncooked jasmine rice and let the perfumed starches meld with your skin. White Rice exudes a subtle sophistication that’s understated and precise. The rice accord opens big without being overbearing, setting the stage for jasmine and orris to linger. The tonka bean and white musk are delicate but serve to restrain the florals from reigning soapy or predictable– as so many jasmine fragrances can be. This eau parfum is lovely and intelligent— appropriate for work but also a first date. I’d wear this to a wedding and a funeral— it’s gorgeous and unique without trying to be the center of attention."
Fragrantica - "Uncooked rice, starchy enough that it could be interpreted as rice paper (for writing, not eating). Not the nutty cooked rice I was hoping for, but everything I wanted from Diptyque's L'eau Papier."