Jo Malone, the perfumer behind the Jo Loves brand, has collaborated with Zara on another collection of eight fragrances called the Vibrant Cities Collection featuring fragrances inspired by fashion-forward cities. This particular collection was inspired by her desire to travel during this last year, which at one point we weren’t physically able to do, so Malone used scent as an escape. “This collection takes its inspiration from our return to the pioneering spirit of travel and the discovery of the vibrancy of life again,” said Malone in a press release.
Gracefully Madrid is part of the eight fragrance Vibrant Cities Collection that launched in 2021. “Believe it is possible because it is.” — Jo Malone CBE, founder of Jo Loves. With notes of orange, geranium and musk. Gracefully Madrid is an eau de parfum, edp.
Zara x Jo Loves Gracefully Madrid Reviews
Fragrantica: My fave from the collection - fresh clean citrus, transports me to a dream getaway with sun drenched streets full of orange and lemon trees by the ocean....