Byredo Pulp is tart fruit rolled up into this berry stew booze sticky mash-up that can either delight or horrify, and the reviews on this are pegged out on both sides of that scale.  I mean, look at that note list, and I keep thinking there's some things they aren't telling us.  The description from Byredo says "focused on the idea of ripe, sweet, shapeless mass of fruit, an unruly and intense savor."  The sheer genius of Pulp is that they achieved that!  Usually you see these company promotional blurbs about "scent of peace at dawn on a far-away golf course in Sudan with children frolicking" sniff the perfume and re-read that brief and try and figure out why the perfumer never got that memo. There isn't any confusion here, that memo was in a big ole sticky note on every beaker in the lab.  So if you love it or hate it, this is the definitive berry perfume.

Founded in 2006 in Sweden Byredo perfume's creator Ben Gorham (former basketball player) wanted to create perfumes of quality while keeping their production in Sweden.  Gorham had been fascinated with fragrance much of his life. When he meet Pierre Wulff, a perfumer, Byredo came into being.  Currently Gorham works with Olivia Giacobetti and Jerome Epinette to create his line of perfumes

More information and Byredo reviews can be found at:

Basenotes     Fragrantica    Perfume Posse     Perfume Smellin' Things    Australian Perfume Junkies     Fragrance Bouquet