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Eric Buterbaugh is a florist who caters to the stars - he is the resident florist for the Four Seasons LA. After years of working with flowers where much of the scent has been pruned out, Buterbaugh has launched a series of perfumes centered around specific flowers that smell great. He gave Firmenich a free hand to create the floral series without regard to market research or cost. This is a line of very plush, luxe soliflores.

He launched his line with seven scents - Apollo Hyacinth, Virgin Lily of the Valley, Celestial Jasmine, Regal Tuberose, Sultry Rose, Velvet Lavender and Fragile Violet. An interesting take from a master florist.