- B Never Too Busy to Be Beautiful
- BTSO (Born to Stand Out)
- BDK Parfums
- Badgley Mischka
- Balenciaga
- Ballistic Therapy
- Balmain
- Banana Republic
- Barbara Bui
- Beacon Mercantile
- Beaufort London
- Bentley
- Beyonce
- Billie Eilish
- Black Baccara
- Black Phoenix Alchemy Lab
- Blackbird Perfumes
- Bobbi Brown
- Bogue
- Bogner
- Bohdidharma
- Bohoboco
- Bois 1920
- Bombi
- Bon Parfumeur
- Bonne Bell
- Borsari
- Botanicae
- Botica Botanica
- Bottega Veneta
- Bourjois
- Boucheron
- Boy Smells
- Brain Dead Apothecary
- Bravanariz
- Britney Spears
- BROWN GIRL Jane
- Bruno Banani
- Burberry
- Eric Buterbaugh Florals
- Bvlgari
- Byblos
- Byredo
- Byron Parfums